📷 Image: Wikimedia Commons / Ministry of Finance of India
International
J&K Govt Sends Minister Sakeena Itoo to Singapore for ITB Asia
✍️ Daily Excelsior
🗓 13 Oct 2026, 10:32 AM
👁 12
The Jammu & Kashmir government has dispatched Minister Sakeena Itoo along with three officials to Singapore to attend the ITB Asia tourism trade fair.
The Jammu & Kashmir government has sent Minister Sakeena Itoo and three officials to Singapore for the ITB Asia trade fair, the world’s largest tourism exhibition. The delegation is expected to meet international partners and explore investment opportunities for the state’s tourism sector.
The fair, held at the Singapore Expo, attracts global tourism stakeholders and provides a platform for showcasing destinations. J&K officials aim to promote the region’s heritage sites and natural attractions to a wider audience.
The trip aligns with the state’s post‑COVID recovery plan, which prioritises boosting tourism and creating jobs. Officials will also engage with industry experts to learn best practices for sustainable tourism development.
The delegation’s participation underscores Jammu & Kashmir’s commitment to positioning itself as a key player in the global tourism market.
The fair, held at the Singapore Expo, attracts global tourism stakeholders and provides a platform for showcasing destinations. J&K officials aim to promote the region’s heritage sites and natural attractions to a wider audience.
The trip aligns with the state’s post‑COVID recovery plan, which prioritises boosting tourism and creating jobs. Officials will also engage with industry experts to learn best practices for sustainable tourism development.
The delegation’s participation underscores Jammu & Kashmir’s commitment to positioning itself as a key player in the global tourism market.