📷 Image: Wikimedia Commons / Garrett Nelson for Vivian Hsu Photography
Entertainment
Prime Video Takes Over Emmy Awards Broadcast, Ending 70 Years on Network TV
✍️ Media Play News
🗓 07 Oct 2026, 07:17 AM
👁 11
Amazon Prime Video has secured exclusive rights to air the Emmy Awards, ending a 70‑year tradition of the ceremony being broadcast on network television. The move marks a significant shift in how the prestigious awards will be viewed by audiences.
Amazon Prime Video has announced that it will be the exclusive broadcaster of the Emmy Awards, a decision that ends a seven‑decade legacy of the ceremony airing on network television. The agreement, signed in late 2023, will see the 2024 awards presented entirely on the streaming platform.
Industry analysts say the move reflects the growing influence of streaming services in premium content distribution. The Emmy Awards, which honor excellence in television, have traditionally been a flagship event for networks such as CBS and NBC.
The new arrangement is expected to broaden the ceremony’s reach, allowing viewers worldwide to stream the event live. Prime Video will also provide behind‑the‑scenes coverage and exclusive interviews, enhancing the viewing experience for subscribers.
While the transition has been welcomed by many fans of the awards, some critics worry that the shift could reduce the ceremony’s accessibility for audiences without streaming subscriptions.
The 2024 Emmy Awards will take place on September 18, with the broadcast slated to begin at 8:00 p.m. Eastern Time on Amazon Prime Video.
Industry analysts say the move reflects the growing influence of streaming services in premium content distribution. The Emmy Awards, which honor excellence in television, have traditionally been a flagship event for networks such as CBS and NBC.
The new arrangement is expected to broaden the ceremony’s reach, allowing viewers worldwide to stream the event live. Prime Video will also provide behind‑the‑scenes coverage and exclusive interviews, enhancing the viewing experience for subscribers.
While the transition has been welcomed by many fans of the awards, some critics worry that the shift could reduce the ceremony’s accessibility for audiences without streaming subscriptions.
The 2024 Emmy Awards will take place on September 18, with the broadcast slated to begin at 8:00 p.m. Eastern Time on Amazon Prime Video.