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Business
Madhya Pradesh, Maharashtra emerge as affordable‑housing hotspots as buyers shift from metros
✍️ Moneycontrol.com
🗓 30 Oct 2026, 10:37 AM
👁 17
Rising demand for affordable homes is moving from India's metropolitan cities to the states of Madhya Pradesh and Maharashtra, prompting developers to focus on these regions.
Demand for low‑cost residential units is increasingly leaving India's major metros and finding a new centre in Madhya Pradesh and Maharashtra, according to a recent Moneycontrol analysis. The report notes that home‑buyers, especially first‑time purchasers, are looking beyond Delhi, Mumbai and Bengaluru for more affordable options.
Analysts attribute the shift to a combination of lower land prices, supportive state policies and improved transport links that make these regions more accessible. Both states have rolled out incentives such as tax rebates and subsidised loans under various housing schemes, further boosting buyer confidence.
Real‑estate developers are responding by launching a wave of mid‑range projects, ranging from apartment complexes to gated communities, aimed at the middle‑income segment. Prices in the new hubs are reported to be 30‑40% lower than comparable units in the metros, offering a compelling value proposition.
Industry observers expect the trend to continue as urbanisation spreads and the government pushes for 20 million affordable homes by 2025, positioning Madhya Pradesh and Maharashtra as pivotal markets in the national housing agenda.
Analysts attribute the shift to a combination of lower land prices, supportive state policies and improved transport links that make these regions more accessible. Both states have rolled out incentives such as tax rebates and subsidised loans under various housing schemes, further boosting buyer confidence.
Real‑estate developers are responding by launching a wave of mid‑range projects, ranging from apartment complexes to gated communities, aimed at the middle‑income segment. Prices in the new hubs are reported to be 30‑40% lower than comparable units in the metros, offering a compelling value proposition.
Industry observers expect the trend to continue as urbanisation spreads and the government pushes for 20 million affordable homes by 2025, positioning Madhya Pradesh and Maharashtra as pivotal markets in the national housing agenda.