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Sports
Women's T20 World Cup 2026 Opening Weekend Shatters Viewership Records
✍️ Sport Star The Hindu
🗓 17 Jun 2026, 12:29 PM
👁 8
The opening weekend of the Women's T20 World Cup 2026 has set new viewership benchmarks, with Indian fans reportedly driving a significant surge in engagement. ICC digital platforms experienced a massive increase in video views.
The recent opening weekend of the Women's T20 World Cup 2026 has witnessed unprecedented viewership numbers, marking a significant milestone for women's cricket. Reports indicate that fans in India played a pivotal role in driving this surge.
The International Cricket Council's (ICC) digital platforms have reported substantial gains in engagement. Across its social media channels, ICC content garnered over 753 million video views during this period.
This figure represents a remarkable increase of nearly 150 percent when compared to the same period during the 2024 Women's T20 World Cup, highlighting the growing popularity and reach of the tournament.
The International Cricket Council's (ICC) digital platforms have reported substantial gains in engagement. Across its social media channels, ICC content garnered over 753 million video views during this period.
This figure represents a remarkable increase of nearly 150 percent when compared to the same period during the 2024 Women's T20 World Cup, highlighting the growing popularity and reach of the tournament.