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Uday Shankar Highlights Media's Role in Building Brand India at FICCI FRAMES 2026
✍️ Adgully.com
🗓 30 Sep 2026, 04:33 AM
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At the FICCI FRAMES 2026 event, Uday Shankar emphasized that media remains a pillar of society and is essential for shaping India's global brand. He called for greater collaboration between media stakeholders to strengthen the nation’s image.
The FICCI FRAMES 2026 conference in Mumbai saw industry leaders discuss the evolving media landscape. Uday Shankar, a veteran media strategist, delivered a keynote address stressing that media is a societal pillar and a key driver for India’s brand building. He urged media houses, advertisers and policymakers to work together to amplify India’s narrative on the global stage. Shankar’s remarks were met with applause from a packed auditorium of media professionals and business executives.