📷 Image: Wikimedia Commons / Pedro Ribeiro Simões from Lisboa, Portugal
Business
Slice Launches Celebrity‑Led Campaign for India's Mango‑Flavoured Drinks
✍️ MarkHub24
🗓 09 Aug 2026, 04:08 AM
👁 4
Slice has unveiled a new marketing push that leverages popular celebrities to promote its mango‑flavoured beverage line in India.
Slice has announced a fresh communication strategy aimed at boosting its presence in the competitive mango drink market in India.
The new campaign will feature well‑known Indian celebrities endorsing the brand’s mango‑flavoured beverages across television, digital platforms and social media.
By leveraging celebrity influence, Slice intends to strengthen brand recall and differentiate itself from rivals.
The company expects the initiative to drive consumer engagement and lift sales of its mango‑flavoured range.
The new campaign will feature well‑known Indian celebrities endorsing the brand’s mango‑flavoured beverages across television, digital platforms and social media.
By leveraging celebrity influence, Slice intends to strengthen brand recall and differentiate itself from rivals.
The company expects the initiative to drive consumer engagement and lift sales of its mango‑flavoured range.