Shivpuri Liquor Shop Sold Expired Beer; Tax Department Acts After Viral Video

A licensed liquor shop in Shivpuri was discovered selling beer bottles that had already expired. A customer noticed the expiry dates, lodged a complaint and recorded a short video of the incident. The clip quickly went viral on social media, drawing widespread attention to the shop’s practices. In response, the Madhya Pradesh abkari (tax) department visited the premises, seized the expired stock and launched an investigation into the sale of prohibited alcohol. The shop owner now faces potential penalties under the Excise Act for distributing expired beverages.