Punjab University Session Studies Punjabi Readers in AI Age

During a recent session at Punjab University, scholars and industry experts gathered to analyze the reading habits of Punjabi speakers in the context of emerging AI tools. The discussion highlighted the growing preference for digital platforms and the influence of AI-driven recommendation systems on content consumption. Participants shared preliminary findings that suggest a shift towards shorter, multimedia-rich formats among younger readers. The session concluded with recommendations for publishers and educators to adapt strategies that align with these evolving preferences.