Mukesh Chhabra says Indian movies are getting shorter, cites industry shift

Mumbai-based casting director Mukesh Chhabra highlighted a noticeable reduction in the average length of Hindi‑language films, noting that producers are now aiming for tighter narratives. He explained that the shift reflects changing viewer habits, with streaming platforms and shorter attention spans prompting filmmakers to trim excess minutes. Chhabra added that the trend could benefit storytelling efficiency, though he cautioned that content quality must remain the priority. Industry peers are reportedly experimenting with sub‑two‑hour formats to align with the new audience expectations. The discussion comes amid broader debates on how digital consumption is reshaping traditional cinema practices.