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Business
JungleBerry Introduces Wild SPF Sunscreen Amid Rising UV Concerns
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🗓 16 Oct 2026, 05:02 AM
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Indian skincare brand JungleBerry has launched its new Wild SPF line, targeting consumers seeking high‑UV protection.
JungleBerry, a homegrown Indian skincare company, announced the launch of its Wild SPF range, a sunscreen formulated to offer broad‑spectrum protection against increasing ultraviolet radiation. The product line, positioned as a high‑performance option for outdoor enthusiasts and daily commuters alike, is now available through the brand's online store and selected retail partners across the country.
The introduction comes as health experts warn of rising UV index levels during the summer months, prompting consumers to prioritize sun safety in their daily routines. JungleBerry's marketing materials highlight the formula's water‑resistant properties and a blend of natural ingredients designed to minimise skin irritation.
Industry analysts note that the Indian sunscreen market is projected to grow steadily, driven by heightened awareness of skin health and a growing middle‑class consumer base. JungleBerry's entry into the premium segment aims to capture a share of this expanding demand, leveraging its existing brand reputation for cruelty‑free and eco‑friendly products.
The introduction comes as health experts warn of rising UV index levels during the summer months, prompting consumers to prioritize sun safety in their daily routines. JungleBerry's marketing materials highlight the formula's water‑resistant properties and a blend of natural ingredients designed to minimise skin irritation.
Industry analysts note that the Indian sunscreen market is projected to grow steadily, driven by heightened awareness of skin health and a growing middle‑class consumer base. JungleBerry's entry into the premium segment aims to capture a share of this expanding demand, leveraging its existing brand reputation for cruelty‑free and eco‑friendly products.