📷 Image: Wikimedia Commons / Prime Minister's Office
Sports
CWG Gold Medalist Asmita Dey Appointed Brand Ambassador for South Tripura Nasha Mukt Premier League 2026
✍️ India Today NE
🗓 19 Aug 2026, 12:18 AM
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India’s Commonwealth Games gold medallist Asmita Dey has been named the brand ambassador of the South Tripura Nasha Mukt Premier League for 2026, aiming to promote a drug‑free lifestyle.
The South Tripura administration announced that Commonwealth Games gold medallist Asmita Dey will serve as the brand ambassador for the Nasha Mukt Premier League 2026. The league, launched to curb substance abuse among youth, will leverage Dey's sporting stature to spread awareness about a drug‑free society.
Asmita Dey, who clinched gold for India in the 2022 Commonwealth Games, has previously supported various health and fitness campaigns. Her appointment aligns with the league’s strategy to associate the anti‑drug message with high‑profile athletes who embody discipline and healthy living.
Organisers expect the partnership to attract greater media attention and community participation across South Tripura, especially in schools and colleges where the league will conduct outreach programs and matches without any narcotic influence.
Asmita Dey, who clinched gold for India in the 2022 Commonwealth Games, has previously supported various health and fitness campaigns. Her appointment aligns with the league’s strategy to associate the anti‑drug message with high‑profile athletes who embody discipline and healthy living.
Organisers expect the partnership to attract greater media attention and community participation across South Tripura, especially in schools and colleges where the league will conduct outreach programs and matches without any narcotic influence.