Bihar's Thekua Turns Rs 15 Cr Brand

In a remarkable achievement, a mom-son duo from Bihar has turned the traditional thekua into a Rs 15 crore brand. Thekua, a popular sweet dish from Bihar, has been a staple in the state's cuisine for centuries. The duo's success story is an inspiration to many, showcasing the potential of traditional Indian sweets in the modern market. With their innovative approach and dedication, they have been able to take thekua to a whole new level, making it a household name across the country.