📷 Image: Wikimedia Commons / Amazon
Technology
Amazon expands Prime Video’s ‘Shop the Show’ to over 8,000 titles
✍️ Broadband TV News
🗓 11 Sep 2026, 03:39 PM
👁 13
Amazon has increased the number of titles available on Prime Video’s Shop the Show feature to more than 8,000, allowing viewers to buy products seen on screen directly through the platform.
Amazon announced that its Shop the Show feature on Prime Video is now available across more than 8,000 titles, a significant increase from its earlier limited rollout.
The service integrates e‑commerce with streaming, letting viewers click on items featured in movies or series and purchase them without leaving the app.
The expanded catalogue includes a mix of Hollywood blockbusters, Indian films and Amazon Originals, broadening the range of merchandise linked to each title.
Amazon says the move is part of a broader strategy to boost shopping engagement and generate additional revenue from its video platform.
No further details on pricing, partner brands or future expansion timelines were disclosed.
The service integrates e‑commerce with streaming, letting viewers click on items featured in movies or series and purchase them without leaving the app.
The expanded catalogue includes a mix of Hollywood blockbusters, Indian films and Amazon Originals, broadening the range of merchandise linked to each title.
Amazon says the move is part of a broader strategy to boost shopping engagement and generate additional revenue from its video platform.
No further details on pricing, partner brands or future expansion timelines were disclosed.