📷 Image: Wikimedia Commons / DrSidar
Food
Mebo Pineapple Juice Launches in Arunachal Pradesh, First Batch Receives Warm Market Response
✍️ Northeast Today
🗓 03 Sep 2026, 04:48 AM
👁 34
The ready‑to‑drink Mebo pineapple juice has entered the Arunachal market, with the initial batch drawing an encouraging response from consumers, reports Northeast Today.
Arunachal Pradesh saw the debut of Mebo's ready‑to‑drink pineapple juice this week, marking the brand's first foray into the state's beverage segment. The launch, carried out in partnership with local distributors, introduced a 250‑ml bottle that promises the taste of fresh pineapples without the need for preparation.
According to the company's regional manager, the inaugural batch of 5,000 units was dispatched to retail outlets in Itanagar and surrounding districts. Early sales data indicate that the product was quickly picked up, with many stores reporting sell‑through within the first two days.
Consumer feedback collected by the distributor highlighted appreciation for the juice's natural flavor and convenient packaging, especially among young professionals and students. The positive reception is being viewed as a promising sign for further expansion of Mebo's product line in the Northeast.
Mebo plans to monitor demand closely and may increase production if the current trend continues, aiming to make the pineapple juice a regular shelf‑item across the region.
The launch aligns with broader efforts to diversify the beverage market in Arunachal, offering locally available alternatives to imported drinks and supporting regional supply chains.
According to the company's regional manager, the inaugural batch of 5,000 units was dispatched to retail outlets in Itanagar and surrounding districts. Early sales data indicate that the product was quickly picked up, with many stores reporting sell‑through within the first two days.
Consumer feedback collected by the distributor highlighted appreciation for the juice's natural flavor and convenient packaging, especially among young professionals and students. The positive reception is being viewed as a promising sign for further expansion of Mebo's product line in the Northeast.
Mebo plans to monitor demand closely and may increase production if the current trend continues, aiming to make the pineapple juice a regular shelf‑item across the region.
The launch aligns with broader efforts to diversify the beverage market in Arunachal, offering locally available alternatives to imported drinks and supporting regional supply chains.