📷 Image: Wikimedia Commons / Bollywood Hungama
Entertainment
Khushi Kapoor joins nail brand nailinit as Co‑Founder and Chief Creative Officer
✍️ Bollywood Hungama
🗓 05 Nov 2026, 11:18 AM
👁 22
Bollywood actress Khushi Kapoor has entered the beauty sector, becoming co‑founder and chief creative officer of the nail‑care brand nailinit.
Bollywood actress Khushi Kapoor announced her entry into the beauty industry on Monday, taking on the role of co‑founder and chief creative officer at nailinit, a new nail‑care brand.
nailinit aims to offer a range of long‑lasting, salon‑quality nail polishes and accessories, targeting young Indian consumers who seek affordable yet trendy options. The brand plans to launch its first collection online and through select retail partners later this month.
Kapoor, daughter of veteran actors Sridevi and Boney Kapoor, has previously appeared in films and television, but this marks her first major entrepreneurial venture. Industry analysts note that her celebrity status could give nailinit a quick boost in visibility and market penetration.
The move reflects a broader trend of Indian film personalities diversifying into lifestyle and consumer businesses, leveraging their fan base to build brand equity.
nailinit aims to offer a range of long‑lasting, salon‑quality nail polishes and accessories, targeting young Indian consumers who seek affordable yet trendy options. The brand plans to launch its first collection online and through select retail partners later this month.
Kapoor, daughter of veteran actors Sridevi and Boney Kapoor, has previously appeared in films and television, but this marks her first major entrepreneurial venture. Industry analysts note that her celebrity status could give nailinit a quick boost in visibility and market penetration.
The move reflects a broader trend of Indian film personalities diversifying into lifestyle and consumer businesses, leveraging their fan base to build brand equity.