📷 Image: Wikimedia Commons / Shmona69
Viral & Trending
Jharkhand farmer Nishant Kerketta goes viral for shirtless, runway‑style outfits, praised by celebrities
✍️ Hindustan Times
🗓 05 Oct 2026, 01:02 PM
👁 12
Jharkhand farmer Nishant Kerketta has become an internet sensation after posting curated, model‑like outfits without a shirt, drawing admiration from Bollywood actress Bhumi Pednekar and singer Shibani Dandekar.
Nishant Kerketta, a 32‑year‑old farmer from a village in Jharkhand, posted a series of photographs on social media showing him in carefully styled, shirtless ensembles that resemble high‑fashion runway looks. The images, which feature him pairing traditional Indian accessories with contemporary streetwear, quickly caught the attention of netizens across the country.
The farmer’s unconventional fashion sense struck a chord on platforms such as Instagram and Twitter, where the posts amassed millions of views and sparked a wave of memes and commentary. Viewers praised his confidence and the way he blends rural identity with modern style, calling the trend a fresh take on Indian masculinity.
Among the notable admirers are Bollywood actress Bhumi Pednekar and singer‑actress Shibani Dandekar, both of whom shared the images on their own profiles, adding to the story’s reach. Their endorsements have amplified the conversation around regional fashion influencers and the democratisation of style on digital media.
Kerketta’s rise highlights how social media can turn ordinary individuals into cultural icons, especially when they challenge conventional aesthetics. While he continues to work on his farm, the farmer says he hopes his outfits inspire others to express themselves without fear of judgment.
The phenomenon underscores a broader trend of viral fashion content emerging from non‑urban India, signalling a shift in how style narratives are created and consumed nationwide.
The farmer’s unconventional fashion sense struck a chord on platforms such as Instagram and Twitter, where the posts amassed millions of views and sparked a wave of memes and commentary. Viewers praised his confidence and the way he blends rural identity with modern style, calling the trend a fresh take on Indian masculinity.
Among the notable admirers are Bollywood actress Bhumi Pednekar and singer‑actress Shibani Dandekar, both of whom shared the images on their own profiles, adding to the story’s reach. Their endorsements have amplified the conversation around regional fashion influencers and the democratisation of style on digital media.
Kerketta’s rise highlights how social media can turn ordinary individuals into cultural icons, especially when they challenge conventional aesthetics. While he continues to work on his farm, the farmer says he hopes his outfits inspire others to express themselves without fear of judgment.
The phenomenon underscores a broader trend of viral fashion content emerging from non‑urban India, signalling a shift in how style narratives are created and consumed nationwide.