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03 Oct 2026•
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Ekta Kapoor’s Early 2000s Dramas Redefined Indian Women’s Roles
📷 Image: Wikimedia Commons / Bollywood Hungama
Entertainment

Ekta Kapoor’s Early 2000s Dramas Redefined Indian Women’s Roles

✍️ News18 🗓 03 Oct 2026, 07:47 PM 👁 10
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Ekta Kapoor’s early 2000s television serials, such as ‘Kyunki Saas Bhi Kabhi Bahu Thi’ and ‘Kahaani Ghar Ghar Ki’, brought complex female protagonists to Indian homes, reshaping societal perceptions of women.

Ekta Kapoor’s production house, Balaji Telefilms, launched a series of prime‑time soaps in the early 2000s that placed women at the centre of the narrative.

Serials like ‘Kyunki Saas Bhi Kabhi Bahu Thi’ and ‘Kahaani Ghar Ghar Ki’ featured women who were not only homemakers but also career-oriented, assertive and sometimes rebellious, challenging the traditional domestic script.

The shows achieved massive viewership, making their female characters household names and sparking conversations about gender roles across the country.

Critics and audiences alike noted that the portrayal of women’s aspirations and struggles in these dramas helped broaden the public discourse on women’s empowerment in India.
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